Yvette Pappoe is a multifaceted professional, excelling as a lawyer, professor, and entrepreneur. Her venture into entrepreneurship led to the creation of the ecommerce platform shopsureway.com, revolutionizing online shopping experiences for customers in Ghana and beyond.
When asked about the genesis of shopsureway.com, Yvette revealed that necessity birthed innovation. During the COVID-19 pandemic, she found herself stranded in Ghana due to lockdowns in both Ghana and her base in America. Running out of essential items she had packed for a short trip, she faced challenges coordinating with family to ship goods to Ghana. This experience sparked the idea for a simplified ecommerce platform catering to travelers and locals alike.
Shopsureway.com was born out of Yvette’s desire to streamline the process for frequent travelers to Ghana and locals seeking specific items. She recognized a common problem and transformed it into a solution-driven business model.
Despite launching during a pandemic, Yvette encountered supply chain disruptions and logistics challenges initially. However, she navigated through these hurdles, ensuring a seamless shopping experience for her customers as things normalized.
Explaining the platform’s features, Yvette highlighted its user-friendly interface and localized currency billing. Customers are charged in their respective local currencies, whether in Nigeria (Naira) or America (dollars). There are no minimum purchase requirements, with a standard delivery fee and a delivery timeframe of 3 to 5 days. The platform enforces a no-return policy unless items are damaged.
Yvette emphasized the authenticity of products on shopsureway.com, distinguishing it from competitors. Customers can trust the platform to deliver genuine products, adding value to their shopping experience.
In summary, shopsureway.com stands as a testament to Yvette Pappoe’s entrepreneurial spirit and dedication to solving real-world problems. Her journey from lawyer to ecommerce innovator exemplifies the power of adaptation, resilience, and forward-thinking in the business landscape.
