Ghana – Why She Started A Cleaning Company

Yasmin Afrifa is a trailblazer in the cleaning industry, paving the way for personalized cleaning solutions tailored to homes, offices, and industries in Ghana. As the founder of Klean it Ltd, a company she established in 2019 with her husband, Yasmin identified a critical need upon her return from the UK. While there were existing cleaning companies in the market, they primarily focused on commercial spaces rather than residential homes.

Starting with a modest investment of GHs 300, Yasmin and her husband procured the essentials to kickstart their venture. They also hit the streets, distributing hand flyers to spread the word about their services. Their dedication bore fruit when they received their first call while attending a wedding, showcasing their commitment to meeting customer needs promptly.

However, navigating the entrepreneurial landscape in Ghana came with its challenges. Yasmin highlighted the complexities of company registration, where clarity and information were often lacking. Additionally, hiring reliable staff proved to be a significant hurdle. Many employees exhibited a tendency to leave after being paid, often evading communication and making excuses.

Yasmin’s approach to retaining quality staff involved cultivating a positive work environment and incentivizing referrals for like-minded individuals. This strategy not only fostered employee loyalty but also ensured a skilled and committed workforce.

Addressing gender dynamics in business interactions, Yasmin emphasized professionalism while also leveraging her husband’s support when necessary to manage challenging client situations effectively. Klean It Ghana’s services encompass a wide range, including cleaning offices, homes, carpets, sofas, and more, catering to diverse cleaning needs across the board.

To uphold transparency and accuracy in invoicing, Yasmin adopts thorough inspection protocols or requests detailed videos of properties before issuing invoices. This meticulous approach underscores Klean It’s commitment to delivering quality service while maintaining client trust and satisfaction.

Yasmin Afrifa’s journey exemplifies resilience, innovation, and a customer-centric approach, setting a high standard for cleaning solutions in Ghana’s competitive market.

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